Interview with Kasey Arena of ‘Powercakes’

Published On June 20, 2014 | By JimJam | Interviews


Screen Shot 2014-06-17 at 11.40.31 AMA local Pittsburgher, Kasey Arena, is mixing up something new with her brand Powercakes. When Kasey was little, her parents would make pancakes, but instead of  your typical ingredients, Kasey’s parents would mix in  shredded carrots or zucchini. Since this healthier version caught a lot of buzz, Kasey decided to put recipes on her webiste to share with others. We caught up with Kasey on her new endeavors, her brand and future goals, and she gave us some of her useful advice.

How do you promote a positive self body image?

I had the privilege of spending time with some girls at North Hills Senior High School. We had a “be true to you” workshop where I shared my story & struggle through body image issues. Then I led the girls through a “Dear Body” workshop where we all wrote letters to our bodies. Writing an apology to your body & then turning it around into a “thank you” on the other side of the paper was so powerful. It showed the girls that even though we may be hard on ourselves, there is ALWAYS a chance to change your thought into a positive one.

What’s some advice you can give on “speed bumps” as you said in your story, and how to overcome them?

I have learned through all of my years whether it be a struggle with anxiety, disordered eating, or self-image – I couldn’t get over something until I truly faced the problem head on. Often times I would want to run away from whatever was bothering me or hide my feelings because I was afraid to be vulnerable, especially at a young age. I learned that once I would just openly talk about my thoughts or make powerful statements out loud about what I was going through – THAT is when the positive change happened. It’s almost like once you finally own what it is you’re going through & realize it’s ok to be going through it – you open up your own door and get out of your own way towards getting over the speed bump between you & your positive future.

kasey arena pittsburgh eventsWhy is eating things with more energy such an important concept of what you do?

As a child, I grew up enjoying pancakes, or as our family called them, “Powercakes” every Sunday morning. My mom essentially would hide healthier ingredients in them like shredded carrots or zucchini, raisins, bananas, pumpkin, flax, and protein powder. The inspiration from those is what truly started my website since those were some of the first recipes I shared. I usually use the term “fueling your body” since that is truly what food can do. It’s up to us as to what kind of fuel we put into our bodies. I am a big believer in moderation & balance! Our bodies talk to us more than we realize.

What is your ultimate goal, if you haven’t already reached it?

Reading back that question really makes me feel so grateful for the opportunities that I have all from just doing what I love. I really didn’t know exactly what I wanted to do whenever I was in high school, but once I went through college & started my website – the doors truly started to open & I was connected with so many amazing people. One of my ultimate goals, and has been since I was a kid, is to be on the Food Network! It’s always been a dream of mine to share recipes that truly “fuel your body” and teach people the importance of macronutrients (carbs, fats, & proteins) and fun creative ways they can work them into their days to fuel their own body! I don’t think I’ll ever stop working towards that dream – one day at a time!

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